Privacy Policy

Lesspain GmbH & Co. KG (hereinafter "Lesspain") respect and protect the confidentiality of your data. In the following we inform you how Lesspain handles and processes your data collected on the Lesspain web pages and in the Kyno application. We would also like to explain what influence you have on the collection and use of your personal information.

Lesspain Websites

The use of our website is usually possible without providing personal information. If any personal data (eg name, address or email address) is collected, this is as far as possible always on a voluntary basis. This data is not transferred to third parties without your express consent.

We point out that data transmission over the Internet (for example, when communicating via e-mail) can have security gaps. A complete protection of data against unauthorized access by third parties is impossible.

The use of contact information published under the imprint obligation by third parties for sending unsolicited advertisements and information materials is hereby expressly prohibited. The operators of the sites expressly reserve the right to take legal action in case of unsolicited promotional information, such as spam e-mails.

Usage of Google Analytics

If you have given your consent, Google Analytics, a web analysis service of Google Inc. ("Google") is used on this website. The use includes the "Universal Analytics" operating mode. This makes it possible to assign data, sessions and interactions across multiple devices to a pseudonymous user ID and thus analyze a user's activities across devices. This data protection notice is provided by

Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users interact with the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, Google will reduce your IP address within Member States of the European Union or in other states party to the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. We would like to point out that on this website Google Analytics has been extended to include IP anonymisation in order to ensure anonymous collection of IP addresses (so-called IP masking). The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. For more information on terms of use and data protection, please visit or

Purposes of the Processing

On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services related to website and Internet use.

Legal Basis: The legal basis for the use of Google Analytics is your consent in accordance with Art. 6 para. 1 lit. a GDPR.

Recipients or Categories of Recipients: The recipient of the collected data is Google.

Transfer to Third Countries: Personal data will be transferred to the USA under the EU-US Privacy Shield on the basis of the European Commission's adequacy decision. You can download the certificate here.

Duration of Data Storage: The data sent by us and linked to cookies, user-identifiers (e.g. User-IDs) or advertising-identifiers are automatically deleted after 14 months. Data whose retention period has been reached is automatically deleted once a month.

Rights of the Persons affected: You can revoke your consent at any time with effect for the future by blocking the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functionalities of this website to their full extent.

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the Browser Add-on. Opt-out cookies will prevent future collection of your data when you visit this website. To prevent Universal Analytics from collecting data across different devices, you must opt-out on all systems used. If you click here, the opt-out cookie will be set: Disable Google Analytics

Usage of the Facebook Pixel

Our website uses the visitor action pixel of Facebook, Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") for conversion measurement.

This enables visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The collected data is anonymous for us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data use guidelines. This allows Facebook to serve ads on Facebook pages and outside of Facebook. This use of the data cannot be influenced by us as the site operator.

Please see Facebook's privacy policy for more information on how they protect your privacy:

You can also disable the remarketing feature "Custom Audiences" in the Ad Settings section of You must be logged in to Facebook.

Usage of Hotjar

We use Hotjar in order to better understand our users’ needs and to optimize our website's service and experience. Hotjar is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our website with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy by clicking on this link.

You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link.

Usage of Freshdesk

We also use the tool "Freshdesk" on our website, an offer of Freshdesk Inc. ( "Freshdesk"), which supports us in the processing of customer requests using cookies. The recorded information is processed by Freshdesk on different servers some of which are located in the United States. Data processing can therefore be carried out outside the European Union. We also have no influence on the scope and further use of the data by Freshdesk and inform you according to our state of knowledge:

By integrating the cookies above receives Freshdesk information about your browser, your hardware and software, your Internet service provider as well as your IP address, which can also be transmitted to the United States. Freshdesk uses this information to provide us the services described above.

For more information on data protection in Freshdesk visit:

If you do not want your data to be passed on to Freshdesk, you can refuse to set a cookie in your browser settings. Alternatively you can send us your inquiry via the following email address:

Usage of Tapfiliate

We use Tapfiliate, an affiliate marketing platform, provided by Tapfiliate B.V., Rapenburgerstraat 173, 1011 VM Amsterdam, The Netherlands to attribute visits and sales to our partners. Tapfiliate stores a cookie if a visit or sale is attributed to a partner. The data sent to Tapfiliate is anonymous. Tapfiliate stores e-mail addresses, names and company information about our partners who sign up on Please see Tapfiliate’s privacy policy by clicking on this link.

Usage of Campaign Monitor

If you choose to join our email newsletter, the email address that you submit to us will be forwarded to Campaign Monitor provided by Campaign Monitor Pty Ltd., 631 Howard St., 5th Floor, San Francisco, CA 94105, USA who provide us with email marketing services. Please see Campaign Monitor’s privacy policy by clicking on this link.

Usage of Twitter conversion tracking

With your consent, we use the "visitor action pixel" of Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA ("Twitter") within our Internet presence. It allows us to track the actions of users who have seen or clicked on a Twitter ad. This enables us to measure the effectiveness of Twitter advertisements for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Twitter, about which we inform you according to our level of knowledge. Twitter may connect this information to your Twitter account and use it for its own promotional purposes, in accordance with Twitter's privacy policy You can enable Twitter and its partners to serve ads on and off Twitter. A cookie may also be stored on your computer for these purposes. For specific information on conversion tracking and privacy settings for customized ads, please visit

By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transmitted to Twitter. We would like to point out that, as the provider of the pages, we are not aware of the content of the data transmitted or how it is used by Twitter. For more information, please see Twitter's privacy policy at

You can change your Twitter privacy settings in your account settings at

This consent may only be given by users older than 13 years of age. If you are younger, we ask your guardians for advice.

Information, Deletion

You have the right to free information about your stored personal data, their origin and recipients and the purpose of data processing as well as a right to correction, blocking or deletion of these data at any time. You can contact us at any time via the address of the website operator given in the imprint as well as for further questions on the subject of personal data.